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Very FAQs

How to save money at Very

Check the clearance section first

The Very clearance section is a permanent part of the site, not just a seasonal event. It carries end-of-line and reduced products across every category — fashion, electricals, homeware, furniture and beauty — with discounts up to 60% off. It’s updated regularly and worth checking before buying anything at full price, particularly on furniture and branded fashion where clearance savings can be significant.

Sign up to the newsletter for early sale access

Very sends newsletter subscribers early notification of upcoming sale events and occasional exclusive codes before they go live sitewide. If you’re planning a larger purchase and know a sale is coming — Black Friday, Bank Holiday, Back to School — being on the list means you’re first in line rather than finding out after good stock has gone.

Use the MyVery app for app-only deals

The free MyVery app carries exclusive discounts and competitions that don’t appear on the desktop site. It also speeds up browsing and checkout. Worth downloading if you shop at Very regularly — app-only codes have appeared with meaningful discounts, particularly on fashion and home.

Watch for 3 for 2 mix-and-match offers

Very runs 3 for 2 mix-and-match promotions throughout the year — typically on kids’ clothing, outdoor furniture and garden in summer, and gifts, toys and home accessories in the run-up to Christmas. These don’t require a code and are applied automatically at checkout when you add qualifying items. It’s one of the better value mechanisms on the site for family shoppers stocking up on children’s clothing or building a seasonal gift list.

Time purchases around Bank Holiday and Black Friday sales

Very’s biggest sale events are Bank Holiday deals (typically 30-40% off appliances, toys and fashion) and Black Friday in November, where savings across electricals and home can be significant. Boxing Day and seasonal clearance also bring strong reductions. These events are when category-specific discount codes are most likely to be live alongside existing sale pricing — though most codes cannot be applied to already-reduced sale items, so checking the terms is worthwhile.

Check the offers page before every shop

Very consolidates its current deals, category promotions and sale events in one offers page on the site. It’s updated regularly and covers everything from percentage-off fashion codes to appliance bundle deals. It’s the fastest way to see what’s currently running without searching across the site.

Why shop at Very?

Very launched in 2009 as part of The Very Group (formerly Shop Direct), repositioning what had been a catalogue-era business into one of the UK’s largest online department stores. Today it stocks over 1,900 brands across fashion, electricals, homeware, furniture, beauty, toys and sports.

The brand range is genuinely broad. At the premium end you’ll find Coach, Marc Jacobs, Kate Spade, Barbour, Belstaff, Boss and Tommy Hilfiger alongside everyday names like River Island, New Look, adidas and Nike. On the tech and home side, Samsung, LG, Dyson, Shark and Silentnight sit alongside own-brand and mid-market furniture labels. The combination of designer fashion and practical homeware under one roof is unusual among UK online retailers.

Own ranges add value at the everyday end. The V by Very fashion range covers women’s and kids’ clothing at accessible price points, while the Michelle Keegan collection for women and the Very Man range extend the own-label offer into lifestyle and menswear. These are solid everyday options that carry regular promotions and are covered by the same returns policy as branded products.

The automatic price match on electricals takes effort out of comparison shopping. Rather than requiring you to track down a competitor’s price and submit a claim, Very’s automatic matching against Argos, Currys and The Entertainer on selected tech and toy products means the work is largely done for you on qualifying lines.

Free Click & Collect at 4,500+ locations. For orders over £30, next-working-day collection is available at Collect+ stores, Post Offices and local pick-up points across the UK — more collection options than most pure-play fashion retailers offer, and useful for anyone who prefers not to wait in for a delivery.