Amazon Discount Codes for 20% Off in October 2026
Save with our 20 verified Amazon voucher codes
50% off Prime with the student discount at Amazon
£4.49 per month or £47.49 annually instead of £8.99 per month
No code required
£4.49 per month or £47.49 annually instead of £8.99 per month
Expires: 3 months left
15% off baby wishlist orders at Amazon
Valid on wishlish accounts older than 14 days and with 180 days of the baby’s due date. Maximum discount of £300.
No code required
Valid on wishlish accounts older than 14 days and with 180 days of the baby’s due date. Maximum discount of £300.
Expires: 3 months left
Students and youth get 6 months of Amazon Prime for free
Valid for youth aged 18 to 24 years old
Amazon FAQs
- Copy your code from this page and head to amazon.co.uk
- Add the items you want to your basket and proceed to checkout
- On the payment page, look for the box labelled 'Add a gift card, voucher or promotional code'
- Paste your code into the box and click Apply
- Your discount will appear in the order summary before you complete payment
Worth knowing: Amazon voucher codes cannot be used on Warehouse deals, gift cards, digital content or items sold by third-party sellers — only on products sold and dispatched by Amazon itself.
Students and youth aged 18 to 24 get a 6 month free trial of Amazon Prime, followed by 50% off the standard monthly fee, bringing it down to £4.49 a month. There's also an annual option at £47.49, a rate that isn't available to standard Prime members.
On top of Prime itself, student membership includes Deliveroo Plus Silver for free, which covers free delivery on orders over £15 at restaurants or £25 at shops, plus its own exclusive offers and rewards.
With an Amazon Prime account, you get unlimited one-day and premium delivery on anything sold or fulfilled by Amazon. The only exceptions are items sold and dispatched by Marketplace sellers, or international orders, which still carry delivery fees.
Without an account, you can still get free standard delivery on eligible books over £10, or on any order over £35, as long as the items are sold or fulfilled by Amazon.
Every new member can try Amazon Prime free for 30 days, which includes free two day delivery rather than the usual one day option. If you don't cancel within the 30 days, membership continues automatically at £8.99 a month.
There's also a route through O2. Add Prime to your O2 bill and you can get up to 6 months free, along with a £2 a month airtime discount.
Amazon Haul is Amazon's answer to budget retailers like Temu or AliExpress, aimed at shoppers who want low prices without leaving a name they trust. Every item on Amazon Haul is under £20 and ships directly from manufacturers, so delivery typically takes 1 to 2 weeks.
Delivery and returns work differently here too. Standard delivery costs £2.99, or is free on orders over £15, and you have 15 days from receiving your order to request a return, shorter than Amazon's usual window.
Ways to Save at Amazon
Sign up for Amazon Prime
Becoming a Prime member is the single best way to save at Amazon. For £8.99 a month, you get:
- Unlimited one day delivery on millions of eligible items, with same day or overnight delivery free on selected orders over £20 depending on your postcode
- Same day grocery delivery on orders over £60 with Morrisons or Amazon Fresh
- Prime Video
- Prime Photo, with unlimited photo storage on Amazon Cloud Drive
- Amazon Music, with over 100 million songs ad free
- Access to Prime Day deals
Prime Day deals
Amazon runs its own version of Black Friday, twice a year. Amazon Prime Day itself takes place once a year, usually at the end of June or in July, running across multiple days. Amazon Prime Big Deal Days follows a similar format in October, timed just ahead of the holiday season.
Expect some of the best prices of the year during these events, particularly on Amazon’s own products and bigger purchases like kitchen appliances, TVs and electronics.
Shop Today’s Deals
There’s always something reduced at Amazon. Head to Today’s Deals in the navigation bar to see the best prices across the site, with discounts of up to 70% on a wide range of products. You can filter quickly by deals under £15, or by category, such as fashion, computers or home cinema.
Within these categories, keep an eye out for lightning deals too. These are flash sales that run for less than 24 hours and come with limited stock, so they’re worth checking regularly rather than just once.
Baby wishlist
Parents should make use of the Amazon baby wishlist, which comes with a couple of genuinely useful perks:
- Free welcome gift: create a baby wishlist, wait 5 days, then add eligible items worth £10 or more to unlock a free welcome gift.
- 15% off baby items: add everything you need to your wishlist to get 15% off, up to a combined value of £2,000, for a maximum saving of £30. Your wishlist needs to be active for at least 14 days, and the discount becomes available 180 days before the arrival date you enter.
Subscribe & Save
Most households buy the same things on repeat, whether that’s laundry tabs, paper towels, pet food or diapers. Subscribe & Save gets you up to 15% off these kinds of regular purchases, with the exact discount ranging from 5% to 15% depending on the product and how many items you have delivered at once, with five or more items unlocking the maximum discount.
You can choose delivery intervals from every 2 weeks up to 6 months, and skip or cancel at any time. Occasionally, Amazon will also throw in a discount code for your first Subscribe & Save order.
Refurbished products
Amazon Resale is one of the more overlooked ways to save. It’s where you’ll find quality used or open box products, graded as like new, very good or good, at a fraction of the retail price. Discounts can reach as high as 80%, and you still get the standard 30 day return window if you’re not happy with what arrives.
Helpful Tips
Search price history
Amazon’s prices shift constantly, and a deal badge doesn’t always mean you’re getting a genuinely good price. Tools like CamelCamelCamel let you check a product’s price history, so you can see whether today’s price is actually a low point or just a marketing push.
Credit card benefits
There’s more than one credit card worth knowing about if you shop at Amazon regularly.
The Amazon Barclaycard is free to hold and offers 0% interest on purchases paid off within 6 months, reverting to 28.9% representative APR (variable) after that. New cardholders can get up to £30 in Amazon gift cards, and you’ll earn 1% back in rewards on Amazon purchases, or 0.5% elsewhere. Prime members get a boosted 2% back during key shopping events like Prime Day.
If you already hold an American Express card, you can redeem your points at Amazon too, with 1,000 points worth £4.50. You’ll need to connect your card to your Amazon account before you start earning.
