ASOS Discount Codes for 20% Off in October 2026
Save with our 18 ASOS promo codes
Up to 25% birthday discount with ASOS.WORLD
20% birthday discount for ASOS.WORLD members, aside from A.Listers (£750+ spent in 12 months), who get 25% off.
No code required
20% birthday discount for ASOS.WORLD members, aside from A.Listers (£750+ spent in 12 months), who get 25% off.
Expires: 3 months left
ASOS FAQs
- Add your items to your bag on asos.com and click the bag icon to proceed to checkout
- Sign in or continue as a guest
- At the checkout, look for the Promo/Student Code or Vouchers section and click the dropdown to open it
- Paste your code into the box and click Apply Code
- Confirm the discount is showing in your order total before completing payment
One promo code can be used per order. Codes cannot be combined with each other. Most codes do not apply to items sold by ASOS Brand Partners, delivery charges, or gift vouchers. Some exclude sale items — check the specific terms before applying.
For some, yes, though every ASOS voucher code comes with its own terms, such as being restricted to full-priced items, app orders, or specific products.
As a general rule, flash sale and app-exclusive codes are the most likely to work on sale items, while new customer codes are the least likely to.
Yes, students can save 10% through ASOS's own student validation page, as well as through UNiDAYS or Student Beans. Verifying directly with ASOS also links the discount to your account, which is useful if you're an ASOS.WORLD member.
This discount is sometimes boosted to 20% during certain periods of the year.
There are three ways to get free delivery at ASOS:
- Free standard delivery or Click & Collect on orders over £40 (normally £4.50)
- Unlimited free next-day and nominated day delivery with ASOS Premier, which pays for itself in as little as 2 orders using next-day delivery
- ASOS free delivery codes, which turn up fairly often, though it's worth checking you wouldn't save more than £5.95 with a different voucher code instead
- Standard delivery: free on orders over £40, otherwise £4.50
- Next day delivery: £5.95, or free with ASOS Premier or a free delivery code
- Nominated day delivery: £5.95, letting you choose a delivery day up to 10 days in advance
- ASOS Instant: £9.95 for same-day delivery in the evening
Cut-off times for next-day and Instant delivery vary and are shown at checkout.
You have 28 days from the day of delivery, or from when your order becomes available for collection, to return an item for free, as long as it's still in its original condition. For orders split across multiple parcels, the 28-day window starts from when the final parcel arrives.
If you paid for delivery and return your entire order within 14 days of receiving it, ASOS will also refund your original delivery fee. Refunds go back to your original payment method and typically arrive within 14 days of ASOS receiving your return. If you checked out as a guest, a flat £3.95 return fee is deducted from your refund regardless.
One thing worth knowing about is ASOS's Fair Use Policy. If your return rate over a rolling 12-month period gets high enough, £3.95 can be deducted from your refund per returned parcel to help cover collection costs:
- A return rate of 70% or higher across 3 or more orders
- A return rate of 80% or higher across 5 or more orders, which also adds a separate £3.95 handling fee to future orders
These deductions don't apply if you keep more than £40 of what you originally ordered. ASOS Premier members whose return rate goes above 70% across 3 or more orders also won't be able to renew their membership once it expires, though existing Premier benefits stay active until then.
Ways to Save at ASOS
New customer discounts
New customers can get 15% or 20% off their first order with an ASOS discount code. These historically come with the fewest restrictions of any ASOS code, and unlike some codes floating around online, they’re guaranteed to actually work rather than being an expired freebie.
Join ASOS.WORLD
ASOS.WORLD is ASOS’s free rewards programme, and you’ll need an ASOS account to join. It’s split into four tiers based on how much you spend:
- Stylist (free to join): early access to the latest drops, Made By Members content, and a 20% birthday discount
- Curator (£100+ spent): everything in Stylist, plus early access to exclusive edits
- Icon (£350+ spent): everything in Curator, plus a members-only sale and early access to sale
- A-Lister (£750+ spent): everything in Icon, plus a 25% birthday discount, invites to IRL events, and priority back-in-stock alerts
Benefits can take up to 24 hours to appear on your account after a qualifying purchase, and it’s worth opting into emails and push notifications so you actually find out when new benefits go live.
Seasonal sales
ASOS sales range from around 50% up to 80% off depending on the time of year, with the biggest discounts typically landing during end-of-season clearouts or Black Friday. The filtering options here are genuinely useful too, on top of the usual category, brand and size filters, you can quickly jump to newly added lines, fast-selling items, or last-chance stock before it disappears.
Student discount
Students save 10% at ASOS as standard, rising to 20% during certain periods of the year. It’s one of the more reliable discounts going, since it doesn’t come with the same restrictions as a lot of ASOS’s other codes.
Free delivery
Whether you get there by spending over £40 to dodge the £4.50 delivery fee, or by joining ASOS Premier outright, free delivery is worth aiming for. One tip: avoid using an ASOS free delivery code unless it’s the only one you qualify for. Most of the time, a regular ASOS voucher code worth up to 30% off will save you a lot more than the £5.95 you’d save on delivery alone.
Helpful Info
Size exchange vouchers
ASOS gives you a £5 voucher for your first exchange, whether that’s swapping for a different size or colour. The voucher lands in your account within 14 days of ASOS processing the exchange.
Download the ASOS app
Downloading the ASOS app saves you more than just time. ASOS regularly releases voucher codes exclusive to app users, and some of the site’s biggest discounts are reserved for the app rather than the website.
Financing options
ASOS works with both Klarna, offering Pay in 3 or Pay in 30 days, and Clearpay, offering Pay in 4. Both let you spread the cost interest free, though late or missed payments can come with fees, so it’s worth only using these if you’re confident you can keep up with the schedule.