Alton Towers Discount Codes for June 2026
Save with our 12 verified Alton Towers voucher codes
Up to 52% off tickets with advanced bookings at Alton Towers
Prices from £32 compared to £68 walk up price
Alton Towers FAQs
Yes, and it is one of the steepest in UK theme parks. Students verified through Student Beans or UNiDAYS can buy day tickets for £21, compared to a walk-up gate price of £68. That is a saving of £47 per person on a single visit.
Children under 90cm in height enter free, regardless of age.
On selected off-peak weekdays, Alton Towers offers a Parent and Toddler ticket covering one adult and one child aged 5 or under from £29, which is specifically designed for families visiting CBeebies Land. This must be booked online in advance and is not available on weekends or during school holidays.
Scarefest entry itself, which covers the theme park, rides in the dark, seasonal entertainment and daytime family attractions, is included in a standard advance ticket. In 2026, Alton Towers' Scarefest event runs from 26 to 27 September and then 2 October through to 1 November.
The additional scare maze attractions, which are the immersive walk-through horror experiences that are the centrepiece of Scarefest evenings, cost extra on top of park entry. These can be added as packages from around £38 per person. Standard 2-for-1 promotions are not valid during Scarefest or Fireworks nights.
How to Save Money at Alton Towers
Always book in advance and consider midweek or off-peak days
First, you should always book online. Discounts go as high as 52% off, with prices from £32 instead of £68. Additionally, Alton Towers operates dynamic pricing. That means the same day ticket costs more on a peak summer Saturday than a Tuesday in May. Savings can easily reach £10 per person when choosing between off-peak periods to busy weekends, which adds up for a family.
The Twilight Pass is another midweek play. If a full day is more than you need, a 4pm entry ticket covers all the major coasters before closing and costs less than a full day ticket.
Use the Kellogg’s 2-for-1 promotion before any other route
Kellogg’s has been a longstanding promotional partner with Alton Towers, printing unique codes on selected cereal boxes including Fruit Winders and Rice Krispie Squares multipacks. Each code gives one free adult or child entry for every full-price ticket purchased, effectively halving the cost for two people.
Your Alton Towers voucher code must be redeemed online in advance through the MerlinFun website and are not valid at the gate. This promotion is not valid during Scarefest or Fireworks nights, and the codes are not combinable with other discounts.
The Cadbury promotion offers up to 50% off, and midweek visits get the most
The Cadbury Who Will You Take promotion, valid until 30 June 2026, provides between 10% and 50% off online advance prices for up to four tickets. The discount percentage is date-dependent, with off-peak midweek visits attracting the highest discounts. A £32 Thursday ticket has been reduced to £16 per person through this route, saving a family of four close to £64 in total.
Eligible products include Dairy Milk Freddo multipacks and Freddo Caramel multipacks. You enter the barcode and batch code at the Cadbury website, receive a unique booking link by email, and apply the code at checkout on the Alton Towers site. Picking up qualifying products for under £1 and saving double-figure amounts per ticket is not a bad return.
Book via National Rail 2-for-1 if you are travelling by train
The Days Out Guide 2-for-1 scheme, linked to National Rail, gives a free second ticket alongside every full-price purchase when you travel to Alton Towers by train and pre-book in advance. You need to register on the Days Out Guide website to generate a code, book the tickets in advance on the Alton Towers site, and present a valid train ticket dated the same day as your visit on arrival. Alton Towers is in Staffordshire and the nearest station is Uttoxeter, around five miles away. The scheme is worth planning around for any visitor who is travelling by rail, as the saving scales directly with the number of people in your group.
The short break second day free offer is worth timing your visit around
Alton Towers frequently offers a free second day in the theme park when staying overnight at an on-site hotel. On-site accommodation options include the Alton Towers Hotel, Splash Landings Hotel, CBeebies Land Hotel, the Enchanted Village Woodland Lodges and Stargazing Pods. For families who were planning a day visit anyway, turning it into a short break with a free second day can make overnight stays cost comparable to two separate day tickets, while also unlocking the early ride access that on-site guests receive before the park opens to the general public.
Merlin Annual Pass holders get the most value per visit across the year
The Merlin Annual Pass starts from £49 per person in its Essential tier and covers Alton Towers alongside more than 30 other UK Merlin attractions including Chessington, Thorpe Park, LEGOLAND Windsor, SEA LIFE centres and the London Eye. If your household visits two or more Merlin attractions across the year, the pass almost always represents better value than buying individual tickets.
Gold and Platinum passes remove restriction dates that apply to the Essential tier. Platinum passholders also receive additional perks including one free LEGOLAND Adventure Golf, one free Extraordinary Golf at Alton Towers per year and exclusive discounts on extras like Fastrack packages.
What Alton Towers Gets Right
Alton Towers is the UK’s most visited theme park for good reason. Spread across 500 acres of Staffordshire countryside, the resort combines a serious rollercoaster lineup with one of the best children’s areas in the country, a full waterpark, multiple hotels and a seasonal events programme that gives returning visitors a genuine reason to come back.
The rollercoaster lineup is genuinely world-class. The Smiler holds the record for the most inversions of any rollercoaster in the world at 14 loops. Nemesis Reborn returned in 2024 after a full refurbishment with a smoother but no less savage ride experience. Oblivion, the world’s first vertical drop coaster, remains a rite of passage. Wicker Man is the UK’s first new wooden coaster built in over 20 years. Toxicator, the suspended top spin that opened in 2025, added a new dimension to Forbidden Valley. For thrill-seekers, the concentration of globally significant coasters in a single park is hard to match anywhere in the UK.
CBeebies Land is the best young children’s area in UK theme parks. The UK’s only CBeebies Land covers gentle rides, live shows, meet-and-greet characters and immersive experiences for under-6s. The world’s first Bluey ride opened in spring 2026, joining the existing lineup that includes Postman Pat, In the Night Garden and Bing. For families where one adult is taking turns between rollercoasters and toddler rides, the Parent Q Share pass allows two adults to alternate on big coasters without queuing twice each.
Scarefest is the best seasonal event in UK theme parks. Running through October into early November each year, Scarefest transforms Alton Towers into a genuinely unsettling night-time experience. Rides operate in the dark, live scare actors work through the park, and the optional scare maze packages offer walk-through horror experiences built around original Alton Towers IP. The atmosphere during Scarefest is something the daytime park simply does not replicate, and for adults visiting without young children, it is arguably the best time to go.
The resort model means one visit can become a proper break. On-site accommodation ranges from budget-friendly woodland lodges to themed suites inside the castle itself. Hotel guests get early ride access before the park opens to the general public, which in practice means getting first runs on Nemesis and The Smiler before queues build. The combination of early access, waterpark inclusion in some packages, evening entertainment and breakfast makes an overnight stay a meaningfully different experience to a day trip.
